![]() I made cola as a hobby while I was still working full time as an office worker, but I was unable to achieve a satisfactory flavor for two years. I was always a big fan of cola, and one day, I came across the secret recipe of Coca-Cola on the Internet and wanted to try it, and that was how Iyoshi Cola came to be. The decision of the young cola enthusiast to extend his hobby of making cola into opening the world's first craft cola specialty store was greatly influenced by the history of his grandfather, who was a Japanese kampo medicine practitioner." Iyoshi Cola provides an unprecedented, astoundingly unique flavor that differs completely from that of any traditional cola. Sold at Isetan Shinjuku Store and other specialty boutiques in Tokyo, the kingfisher-branded craft cola has been attracting an increasing amount of attention from the public. Takahide Kobayashi, the owner of Iyoshi Cola, used to sell his craft cola from a mobile food truck mainly at farmers markets in Tokyo. The riverside path next to the store is named “Cola Komichi.” With the scent of craft cola wafting by, this place may become a new landmark of Shimo-Ochiai. The craft cola was inspired by his grandfather's work as a Japanese kampo medicine practitioner. His mobile shop attracted attention, which led him to open a permanent store in February 2020. ![]() ![]() Takahide Kobayashi 20 years of residence along the Seibu linesĪfter graduating university, he joined an advertising agency while absorbing himself in the development of craft cola.
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